You want to be the best at everything.

That's not the problem. That's what makes you, you.

Founding members get first access.

You're crushing your career, raising tiny humans, and somehow still the one everyone calls. The school. The doctor. The vendors.

You're the CEO of everything — and you wouldn't have it any other way.

Then you open Instagram and wonder how the f*ck that mom pulled off the balloon arch.

Meanwhile, your Amazon cart is a vision board and your saved posts could fill a magazine.

You're doing it all — but your brain keeps telling you there's something more.

The mom you want to be. The friend you want to be. The wife you want to be. You can see her — she's you, just with more hours in the day. But instead of enjoying Saturday morning pancakes, you're mentally running through what you haven't gotten to yet.

STREET LIGHTS · FOUR LOKOS · AIM

LEMONADE STANDS · DIAL-UP · HEELS

Street Light Curfews · Lemonade Stands · Four Lokos · AIM Away Messages

We're the girls who grew up on all of it. Who survived it all in heels and still showed up Monday morning.

We didn't get here by asking for help.

But we've earned it.

What, like it's hard?

Meet Elle

She knows your life. She thinks ahead.
She gets it done.

Imagine if this was just... handled

Every tab in your brain, closed.

✓Birthday gift — thoughtful and on time, not a last-minute bottle of champagne
✓Baby book — actually filled in, not 200 iPhone notes you'll "get to someday"
✓Matching holiday PJs — right sizes, ordered before they sell out
✓Family beach trip — booked ahead, not a last-minute staycation you settled for
✓Game night — invites out, snacks ordered, playlist ready, babysitter booked
✓Birthday video — makes everyone cry, you didn't spend 4 hours in Canva
✓Kids' clothes — updated before they're wearing floods to school
✓Girls dinner — restaurant booked, everyone confirmed two weeks ago
✓Dinner party — with the plates and string lights you already bought
✓Anniversary gift — personal, meaningful, shipped before you even stressed

A glimpse at life with Elle

Sunday Brief
E
Elle
Sun 7:00 PM
Your week ahead ☀️

Hi! Here's everything coming up this week so you can just enjoy it:

Tue — Roman's 18-month checkup at 2pm with Dr. Chen. I already confirmed the appointment and added it to your calendar. Reminder set for 1pm.

Wed — Mila's field day at school. She needs sunscreen, water bottle, and a packed lunch (no nuts). I'll remind you Tuesday night.

Thu — Date night with Josh! Emilita confirmed she can stay late. Reservation at Bacchanalia at 7:30, your Uber will be at 7.

Thu — Nails at 2pm 💅 before dinner

This week I'm working on: Linda's birthday gift (shipping Monday ✓), anniversary trip research (3 options almost ready — sending you Tuesday), and summer clothes for both kids before the good stuff sells out.

Loops closed this week: 4 💛
Pinned Conversation
E
Elle
Tue 7:12 AM
☀️ Hope kickboxing was amazing! Quick heads up — Roman's checkup is at 2pm today, and don't forget Mila needs her water bottle for field day tomorrow.
Also — Linda's birthday gift is wrapped and ready. Want me to ship it today? It's the candle set + card, $48 total.
yes! 🙌 ship it
Done! Card says: "Happy birthday to the best grandma & mother in law. We love you, now come visit us this weekend :)" Should arrive Friday 💛
Mila's shoes are getting tight btw
On it — she's a size 10 now right? I'll grab a couple pairs from Target and have them by lunch 👟
P.S. Speaking of kickboxing — you haven't been to the chiro since March. Want me to book you in this week?
yes please 🙏
Booked! Thursday 10am with Dr. Patel ✨

You were told you could have it all.
Now you actually can.

With Elle.

Founding members get first access.